NFF Inc

  • Marketing Director

    Location US-DC-Washington
    Posted Date 1 day ago(6/17/2018 9:22 AM)
    Job ID
    2476
    # Positions
    1
    Category
    Sales - Other
  • About NFF

    Incorporated in 1996, NFF is the only Cisco Gold Partner headquartered in the District of Columbia with Advanced Specializations in all major IT disciplines. In addition to Cisco, NFF holds key strategic partnerships with VMware, NetApp, Microsoft, Riverbed, and many System Integrators. NFF is an ISO 9001:2008 certified company. NFF has been ranked in Inc. Magazine's 500/5000 Fastest Growing Companies list since 2007. From Presidential Inauguration Network Design to an Enterprise Architecture Design for 85 Agencies and 45,000 Users, a Nationwide IP based Video Tele-Conferencing Implementation, or an Emergency Network Infrastructure Management Design, NFF is building what’s next.

      

    We provide a competitive salary and benefits package including health insurance (medical, prescription, dental, and vision), life and disability insurance, PTO, paid holidays, 401(k) match, Flexible Spending Accounts, Commuter benefits, and educational assistance.

    About this Position / Responsibilities

    Experienced Marketing Director to effectively manage the marketing, advertising and promotional activities of the organization. Manage programs in specific channels, support business objectives, provide sales support, advance brand building, and manage marketing strategies to meet organizational objectives.

     

    Roles and Responsibilities

    • Lead efforts in creation of a comprehensive Marketing Plan. Manage and coordinate all marketing and advertising activities.
    • Lead the execution of marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes.
    • Perform competitive and market analysis with respect to business plans, go-to market strategies, existing and new product lines.
    • Translate value propositions into impactful sales enablement, including pitch decks, case studies, presentation slides, sales sheets, videos, collaterals, whitepapers, etc.
    • Provide expertise on business analytics and industry trends.
    • Lead efforts in brand awareness, demand generation, and development of campaigns, digital marketing and relevant contents.
    • Act as a central point for public relations activities.
    • Participate in trade shows, seminars, industry events and deliver presentations as necessary.
    • Create and maintain content on corporate website.        
    • Build marketing programs to support specific marketing objectives across different partnership channels in order to maximize joint marketing funds, lead generations and brand awareness.
    • Expand and develop marketing platforms including social media platforms.
    • Lead efforts in Search Engine Optimization and Search Engine Marketing activities
    • Monitor, review and report on all marketing activities and results.
    • Report on marketing program return on investment and key performance metrics.
    • Collaborate with the Business Development, Sales, Engineering, Staffing, HR, and Accounting teams.
    • Assist in generation of a comprehensive communications plan (internal, external and channel)
    • Assist in development of compelling proposals.

    Qualifications

    • Bachelor’s Degree in Marketing, Business Administration or related field, MBA preferred
    • Minimum of 10 years Marketing experience with proven ability in leadership role
    • Strong experience in Strategic Marketing planning and execution in Digital Marketing, Direct Mail and Alternative Media, Strategy, Branding and Research, B2B Multichannel Direct Marketing.
    • Experience in building complex marketing programs and reporting on the results
    • Exposure to digital and direct response marketing
    • Experience in all aspects of developing and managing marketing strategies
    • Excellent written, verbal and interpersonal communication skills
    • Competence as a creative writer with an eye for great emails and landing pages
    • Strong organization, planning and management skills
    • Strong problem-solving ability, including metrics-driven thinking
    • High energy individual with a results-oriented, customer-centric, can-do attitude
    • Ability to make compelling presentation to an audience of diverse business stakeholders
    • Ability to work both independently and collaboratively
    • Ability to travel as necessary

    NFF Disclosures

    We are an Equal Opportunity Employer and do not discriminate on the basis of race, color, religion, sex, age, national origin, disability, veteran status, sexual orientation or any other classification protected by Federal, state, or local law. NFF is subject to certain governmental recordkeeping and reporting requirements for the administration of civil rights laws and regulations and affirmative action. In order to comply with these laws, we invite you to voluntarily self-identify your gender, race and ethnicity. Submission of this information is voluntary and refusal to provide it will not subject you to any adverse treatment. The information will be kept confidential and will only be used in accordance with the provisions of applicable laws, executive orders and regulations, including those that require the information to be summarized and reported to the federal government. When reported, data will not identify any specific individual. This information will not be shared with hiring managers, will be kept separate from your application data and will not affect any employment decisions.

     

    To complete the form and provide us with this information, please visit the careers page of our website http://www.nffinc.com/careers/overview and click on the job posting.

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